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We've been designing custom bead sets for Soft Flex since January 2019. Each month JJB creates a bead mix and beads strands to match the theme for Soft Flex's monthly design challenge. To participate, join the Soft Flex VIB Facebook Group (link), buy the monthly design kit (includes JJBs!), and most your design by the Soft Flex due date. This monthly challenge is a great way to stretch your creativity, get involved in the online creative community, and play with Soft-Flex exclusive JJBs!


Three times per year JJB and Soft Flex team up for party-style events, hosted only. Each event has 4 classes, along with a make-along Zoom party. Upcoming is our 2nd annual Trick or Treat Jewelry Making Party. Get the kit and make along with Danielle Wickes, Sara Oehler, Brittany Chavers and Jem Hawkes. The party starts 10/7, get your kit from JJB here, and the Soft Flex supply kit here


We are also so pumped to have Soft Flex as a major part of JJB Winter Workshop 2022. Our Workshop Kit includes 2 spools of Soft Flex stringing wire, Soft Flex craft wire in 18g and 24g, plus those famous Soft Flex crimps (they are THE best). Sara Oehler, Nealay Patel, Deb Floros and Jem Hawkes will be creating completely with Soft Flex wire and products. See the projects and the kit list (and get signed up!) here.


We love Soft Flex and the cool wire and products they create. But even more, we love this team of creatives that makes this brand come to life. We love working together and collaborating on cool projects. Each event we share is unique, and each bead kit we put together for Soft Flex is special. Together we make magic happen, and we are so grateful and excited for all that is to come.

Thank you so much for joining us for another fabulous jewelry making video tutorial. Stay tuned for more beading education. We release new tutorials every week!

All Heart,

Your Friends At Jesse James Beads

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Create An Elegant Coquette-inspired Bracelet with Deb Floros

Create An Elegant Coquette-inspired Bracelet with Deb Floros

Deb Floros shows us how to create a simple and elegant bracelet using beads and components from the Coquette Soiréee collection from Jesse James Beads. This collection features elegant components and stunning floral colors. For this project, you will also...

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Elegant Soirée Wire-Wrapped Necklace  with Jem Hawkes

Elegant Soirée Wire-Wrapped Necklace with Jem Hawkes

Join Jem Hawkes as we dive into the all-new Coquette Soirée collection from Jesse James Beads. We will be turning this collection into a beautiful and elegant wire-wrapped necklace. Follow along step by step as we dive into this collection...

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Make a Stunning Wire-Wrapped Collar Necklace with Deb Floros

Make a Stunning Wire-Wrapped Collar Necklace with Deb Floros

Deb Floros is opening up the Magical Mystery Bead Box for March 2025! Follow along as we make something fabulous with this conservatory-themed bead box. Along with the box, we will be using some 24 gauge round wire and our...

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